OLD SPICE - ENDLESS AD

Role: Executive Creative Director

To launch the new Durascent technology, that makes you feel great forever, we created an ad that literally lasts forever. Through basic combinatorial analysis and over 1600 clips, we made sure the ad would never repeat itself.

Cannes Lions: Gold, Silver, Bronze

One Show: 3 Silver, 1 Bronze

D&AD: 2 Wood Pencils

Clio Awards: 2 Gold

CCSP: Gold